Logos, Pathos, & Ethos and what it all means to you

As illustrated above Ethos, Pathos, and Logos are not Greek adventurers, but rather approaches to persuasion with our writing. Through knowing not only what these are, but how they work we can become more effective in our writing and in forming a connection with our audiences. Through the use of all three of these techniques we can approach our topic of persuasion from many different angles and become much more effective in the process.
Ethos is an appeal achieve through the use of our credibility based on our experience, knowledge, or character. Pathos is an appeal based on emotion. This can be done through the use of concrete language or stories. We have to have an understanding of what evokes these emotion in our audience to be the most effective at this style. Logos is persuasion through the use of logic. There are two main variation of this syllogism and enthymeme. Syllogism uses a progression of logic that leads from one logical point to another, while enthymeme uses unstated premise assuming the audience can understand the logical like from one argument to another.

Knowledge of these three techniques will help us become more effective speakers and writers, and give us a more extensive toolkit to appeal to our audiences with. Through learning how to effectively persuade our audiences through all three of these techniques, enables you to vary your approaches to an argument and to come at it from different angles increasing the effectiveness of your argument.